I posted here a few days ago about The Keyword Academy and urged anyone interested in learning about ways of building websites and online writing to check it out. (If you’re interested, check out the “We Recommend” box on the top of the right-hand sidebar on every page of this website.)
One of the important skills you need to learn to write successfully for your own website or blog is to build “backlinks” to them. That means a link from one website back to another. There are good ways to do that and not-so-good ways. For example, if someone with a site similar to yours offers to link to your site, that’s a good thing. Just getting a “click here” link from any old website may not be so useful.
In addition, “click here” is not the most effective link within an article or post on your site. Ideally, you would want to use an “anchor text” that’s more descriptive. For example, if you want to learn more about life in the Old West, you might click on those words and go to a website I run which talks about life in the Old West. In the case of that link, the phrase is very descriptive of the site being linked to.
Anyway, that’s just one tiny part of all the stuff you’ll learn about creating and running useful and, hopefully, at least somewhat profitable websites or blogs at The Keyword Academy. Go take a look for yourself.